ADD’L WORK SAMPLES
Styleframes, reference, and process not shown in my portfolio.
Additional behind-the-scenes context.
This page prepared for Figma
AIR – AI FEATURE VIDEO
FIFA WORLD CUP 2026 – GFX BID
COMPLEXLAND – STORY & REFERENCE
BLUEPRINT – SHOOTING REF & GFX
COMPLEXCON – THEMATIC & GFX
AIR
AI FEATURE VIDEO
I worked with Ariel, head of marketing, and Shane, CEO at Air Inc, to put together a client-facing video that showcases the features of their new AI assistant, Paige. I used their working product language as a basis for the script, which starting out long and got trimmed down and reduced during production. This went from script to delivery in 2.5 weeks.
STYLE FRAMES AND STORYBOARDS
FIFA WC 2026
STADIUM GFX BID
Dream project. Ultimately this didn't get awarded, but I loved working on this with an agency I can’t disclose. The goal was to take the existing WC identity, which was based around this very simple geometric rendering of ‘26’ and extend it into a kinetic visual language for in-stadium graphics during games across all stadiums.
Over the course of a week and a half, I built a system for backgrounds, player IDs, and stats that could be customized per country and be retrofitted to fit lots of different pixel dimensions.
PACKAGE OVERVIEW
COMPLEXLAND
2020 – COVID lockdown – it was clear that Complex’s annual festival, ComplexCon, wasn’t going to happen.
To support brands and give our audience something to look forward to, we partnered with Jam3 to create ComplexLand, a virtual festival with IRL extensions.
Jam3’s creative team led on the technical side and 3D design side under our direction. As Creative Director, I wanted to make sure that our creation had a ‘why’ that resonated with the audience and was meaningful to ourselves as well.
It was important that ComplexLand was accessible to anyone, anywhere, without an app or barrier to entry. We landed on a WebGL build that embraced low-poly aesthetics and tapped into nostalgia for the PS2/N64 era of gaming.
My vision for the festival/game was one that was a collision of history and future, of cities across the world, of fashion and architecture, while still being its own entity. To tell this story, I created a series of videos to tease the project and introduce the world, then take the audience through the mechanics of operating within it.
COMPLEX
BLUEPRINT
This was a premium interview show with high-level talent that focused on how creative entrepreneurs built their businesses.
I worked with director Rob Alexander (SNL50, A Man Called Scott) to establish a shooting approach that reflected the personalities of the inteviewees as well as a rational structure. To achieve this, we leaned on the use of symmetrical framings balancing the interviewer and subject, in their natural work spaces, with a handful of fixed angles. Graphic overlays brought attention to the ‘lessons’ as they arise
SHOOTING REFERENCE
GRAPHIC LANGUAGE
COMPLEXCON
The first ComplexCon that I took from start to finish just happened to land one year into the first Trump administration. It felt impossible and garish to not try to speak to the tenor of the moment and connect with our audience in a manner that felt substantial. Our artistic partner, Takashi Murakami, felt the same, and we worked together to create a vision that embodied these feelings, underpinned by a thematic premise that tied these all together.
I worked with our editorial team, events team, and content team to ensure that we were all aligned with the vision. My guiding concept was ‘growth from chaos’ as that was what surrounded us, and energized optimism was the way forward.
Chaos, Growth, and Enlightenment all had artistic expressions, from patterning and color to characters and physical elements. The theme was also supported in live content on our Conversations stage and in other material around the event.
